The Target Story
How the Iconic Big Box Store Hit the Bullseye and Created An Addictive Retail ExperienceBook - 2020
"The Target Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the big box store to become the retail giant it is today. In an industry that has seen constant disruption over the last two decades, Target has experienced tremendous growth. Establishing a strong e-commerce business and cultivating a sought-after in-store experience has kept this iconic brand at the top of the retail game. From same-day fulfillment to brand partnerships, Target has successfully fought the domination of online marketplaces by thinking outside the big box." -- Back cover.
Publisher: [Nashville, Tennessee] : HarperCollins Leadership, an imprint of HarperCollins, 
Copyright Date: ©2020
Characteristics: iv, 209 pages : color illustrations ; 21 cm