The Language of Global Success
How A Common Tongue Transforms Multinational OrganizationsBook - 2017
"Examining the strategic use of language by one international corporation, The language of global success uncovers how all organizations might integrate language effectively to tap into the promise of globalization"--Provided by publishers.
Publisher: Princeton, New Jersey : Princeton University Press, 
Copyright Date: ©2017
Characteristics: 188 pages ; 24 cm