Pricing your Portraits

Pricing your Portraits

High-profit Business Strategies for Photographers

eBook - 2015
Rate this:
Portrait photographers agree that one of the most important yet shrouded aspects of running a successful business is accurately pricing your products for profit. Some charge too little, then scramble to photograph and edit photos for throngs of clients, only to become overwhelmed and burn out. Others price too low initially, just to get people in the door, but soon mark up their prices and lose clients to new photographers who charge rock-bottom prices. There are still others who price themselves out of the game right out of the gate.Jeff Smith, owner of two thriving portrait studios teaches you how to tackle one of photography's most vexing problems working out a pricing structure that allows you to cover your costs and clear a profit that you can live comfortably with. Smith begins by showing you methods that he and countless other pros have used in a misguided attempt to reap a great cash flow, helping you avoid time-and-revenue-burning missteps. Next, he walks you through the process of figuring out where your money goes How much should you shell out for new equipment? What falls into the category of overhead?" How much do you need to pay your staff and yourself? and then moves on to show ways to cut costs, price individual prints and packages, maintain your desired business volume, retain existing clients, and delegate tasks in order to work smartly toward profitability all while enjoying your work and achieving professional and creative satisfaction.
Publisher: [Buffalo, NY] : Amherst Media, 2015
ISBN: 9781608958726
1608958728
Characteristics: 1 online resource : illustrations

Related Resources


Opinion

From the critics


Community Activity

Comment

Add a Comment

There are no comments for this title yet.

Age

Add Age Suitability

There are no ages for this title yet.

Summary

Add a Summary

There are no summaries for this title yet.

Notices

Add Notices

There are no notices for this title yet.

Quotes

Add a Quote

There are no quotes for this title yet.

Explore Further

Recommendations

Subject Headings

  Loading...

Find it at HCL

  Loading...
[]
[]
To Top